Thursday, February 9, 2012

2013 Acura ILX

acura ilx picture

After revealing the ILX Concept at the 2012 Detroit Auto Show in January, Acura has quickly followed it up with the production version at the 2012 Chicago Auto Show. Carrying the same ILX name, the new sedan will be offered with a choice of two different engines, as well as a Hybrid version for those with a particular love for the environment.
The Acura ILX addresses the young buyers that are looking for their first luxury vehicle. Acura has promised the ILX will be a cheaper alternative to models like the Buick Verano and the Audi A3.
"First-time luxury buyers tend to place a high value on exterior styling, affordability and environmental issues, and that’s what we have created with the new Acura ILX," said Jon Ikeda, head of the Acura Design Studio. "The strategy behind this new model is to position ILX as the first opportunity for many young buyers to enter the luxury market."

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